Unlocking Growth: the PepsiCo Revenue Management Strategy
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Pepsicoinstructed Venari Partners to identify a credible shortlist of experienced strategy professionals for a Senior hire within their Revenue Management team in Barcelona. Their reason for using Venari Partners was based upon previous successful senior hires.
The main challenge for this mandate was to find high calibre individuals who could combine strategic outlook, strong analytical skills, and pragmatic business sense to join a very established Revenue Strategy team.
This would prove to be a key hire for Pepsico so it was crucial to identify a profile that had could combine both strategy with delivery and at the same time build out a team.
The chosen candidate;Elias Gerges, possesses a great understanding of strategy, operations and Revenue Management all sitting within the Retail & Consumer space. Elias was a great choice for this highly competitive space and am sure he will thrive within their rotational scheme.
Tags:
- Talent Strategy
- Case Study
- Executive Search
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Mark specialises in executive recruitment within the retail and consumer goods sector. With over 25 years of experience in recruitment, he focuses on securing premium leadership talent for key strategic and commercial roles, including at C-level. He began his career at Hays, where he spent a decade before moving to Investigo for eight years. He joined Venari Partners in 2018. Mark has significant experience in hiring professionals across various disciplines, including strategic marketing, corporate development, strategic planning, market access, digital, customer experience, operations, revenue growth management (RGM), and pricing. He is passionate about innovation within his sector and has a particular interest in customer experience and product development. Outside of Venari Partners, Mark spends most of his time with his family. Having two children (12-19) keeps him on his toes. Before children arrived on the scene Mark competed nationally at Swimming, Squash and Badminton.
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